As we work at Here I Am to create a dedicated social app for churches to use, we often receive questions as to how to moderate or remove objectionable content. With recent high-profile figures jousting with social media giants, it is understandable why this question arises. Rarely do people know how to best anticipate or handle these situations.
We provide a simple answer to this question – when an app is designed and used by an organization and its members, rarely does objectionable content appear. To this date we have yet to see this type of content be posted, but we provide the technical tools and resources to be able to handle it if it ever does.
People share within the set of community standards they see exhibited within the platform. For a church app, this centers around events and activities within the life of the church and the positive mission of the church.
Large social media platforms (I.e., Facebook) serve and support billions. Community standards are far from uniform, largely driven by the wide range of values and belief systems across the globe. Objectionable content can be pervasive and hard to identify, handle and deal with.
Facebook does publish a quarterly report as to the types of content they block and what the community posts as objectionable. I always love the basic data, and Q4 2020 FB Enforcement Report provides great insight as to the bad behavior that can occur within large platforms. Thankfully, the vast majority of blocked posts (in the billions) come from fake accounts and spam. About 10% of this volume are a number of other posts around sexual activity, bullying, hate speech, and terrorism. These are posts that just don’t emerge within small, like-minded, public community groups such as churches.
Private social networks block out fake accounts and spam. They also provide the small communities with an appropriate tool to share good happenings and information with the other dedicated members. Moderating content moves in agreeance with the members in the network.
One of our core principles is that the local church has long been the social media hub communities. At Here I Am, we hope to provide the smartphone tools to continue to enable this to occur in the digital world of today.